Our services 80
Strategy, design, Shopify builds and growth for fashion, beauty and lifestyle brands. Start with one, or have us run the lot.
Strategy
Research, numbers and planning that show where your store should go next.
Advice
- Store reviewsA close look at your store, with a clear list of what to fix first.
- Conversion testing and personalizationTesting changes against each other and tailoring pages to each shopper, so more visits turn into orders.
- Customer profilesPortraits of your real buyers, built from your own customer data.
- Analytics insightsWhat your numbers say about how people shop your store, and what to do about it.
- Market and competitor researchWhere your brand stands against the market today, and where it can win.
- Goals and success measuresAgreeing on the handful of numbers that show whether the work is paying off.
- Idea workshopsWorking sessions with your team to shape new features, launches and campaigns.
- Roadmaps and prioritiesA plan that ranks the work by likely payoff against the effort it takes.
- Search engine optimization (SEO)Helping your store show up in Google, through technical fixes and content people search for.
- Competitor feature reviewsComparing what your store does with the brands you compete with, to find gaps worth closing.
Measurement
- Custom dashboardsOne screen with the numbers that matter, kept up to date on its own.
- Google Analytics and Tag Manager setupConnecting your store to Google Analytics 4 and keeping the tracking accurate.
- Customer surveysAsking your customers the right questions and turning the answers into decisions.
- Customer data enrichmentFilling in what you don't yet know about your customers, such as age and location.
AI shopping
- Visibility in AI searchHelping your products come up when people ask ChatGPT, Gemini and other assistants for recommendations.
- AI tools on your storeAI-powered search, recommendations and help that make your store easier to shop.
- AI commerce readinessKeeping your relationship with customers as more of them shop through AI assistants.
Design
Design that makes a store feel like the brand and easy to shop.
Look and feel
- Store designPage designs for desktop and phone that look like your brand.
- Creative and art directionKeeping every photo, page and campaign true to one brand vision.
- Branding and identityLogos, colors and type that belong to you and work everywhere.
- Design systemsA kit of reusable parts that keeps every new page consistent.
- Motion and interactionAnimation and small interactive touches that make the store feel alive.
- Photo and video directionWorking with your photographers so every shoot gives you pictures the store can use.
- CopywritingWords that tell your story and help people find you in search.
- Packaging designBoxes and labels that carry the brand into the customer's hands.
- Email designOrder and marketing email templates that match your store.
- Content planningDeciding what to say at each point in the customer's journey.
- Design reviewsOversight that keeps designs on standard while they're being built.
Shopping experience
- Shopping experience (UX) designDesigning each step from first visit to checkout, guided by how people actually shop.
- Testing with real shoppersWatching real people use your store to see where they get stuck.
- Menus and site structureOrganizing menus and collections so shoppers find things quickly.
- Feature prioritiesChoosing the features that will make the biggest difference first.
- WireframesSimple page layouts that settle what goes where before design starts.
- Experience reviewsClear recommendations drawn from your data, customer feedback and best practice.
Build
Shopify builds, apps and connections that let a brand grow without the store holding it back.
Behind the scenes
- Shipping and fulfillment connectionsLinking Shopify to the services that pack and ship your orders.
- ERP connectionsConnecting Shopify to the system that runs your inventory and finances.
- Order management (OMS) connectionsHandling orders from several stores in one place.
- Product information (PIM) connectionsKeeping product details in one source that feeds your store.
- Data movesBringing products, customers and orders over from your old platform, clean and complete.
- Shopify appsCustom Shopify apps for the things off-the-shelf apps can't do.
- Mobile appsCustom shopping apps for iPhone and Android.
- Technical reviewsChecking that your setup is fast, secure and ready to grow.
- App and tool reviewsAn expert look at the apps and services your store depends on.
- Tool consolidationCutting overlapping apps so there's less to pay for and less to break.
Moving to Shopify
- From Salesforce Commerce CloudMoving from Salesforce Commerce Cloud to Shopify without losing what works.
- From Adobe Commerce (Magento)Leaving Magento for Shopify, with lower running costs and less upkeep.
- From a custom-built platformMoving from a homegrown platform to Shopify, planned around how you sell.
- From BigCommerceA smooth move from BigCommerce to Shopify.
- From WooCommerceA smooth move from WooCommerce to Shopify.
- From headless to a Shopify themeBringing a headless storefront back to a custom Shopify theme.
- From a Shopify theme to headlessTaking a Shopify theme store headless for more control.
- From any other platformWhatever you're on now, we'll plan the move to Shopify.
Growth
Email, text and on-site work that brings customers back and grows what each one spends.
Email and text
- Email and text program managementRunning your email and text marketing from end to end.
- Klaviyo setup and movesMoving you to Klaviyo and setting it up properly: lists, data and connections.
- List growthBetter sign-up forms and steady ways to grow your list.
- Campaign calendarPlanning and running campaigns around your launches and sales.
- Automated flowsEmails and texts that send themselves at key moments, like a new sign-up or a left cart.
- Email and text strategyA plan for growing your program over the coming year.
- Campaign design and buildCampaigns that look like your brand and work in every inbox.
- Technical helpSupport when something in your email setup breaks.
- DeliverabilityKeeping emails out of spam folders, with list cleaning and careful sending.
- Loyalty and subscriptionsChoosing and setting up loyalty and subscription programs that raise repeat buying.
- ReportingRegular reports on what your emails and texts earn, with next steps.
Customer relationships
- Joined-up customer dataGetting your tools to share data, so each customer gets a consistent experience.
- Behavior-based targetingAdjusting what shoppers see based on what they do.
- Personalized landing pagesPages built for one audience or one campaign.
- On-site conversion fixesDesign and layout changes that turn more visits into orders.
- Marketing setup reviewA look at your marketing tools and how well they connect.
- Marketing tool cleanupSimplifying your marketing tools so they work better together.
- Audience profiles and targetingSharper audience profiles for more focused marketing.
- Advanced Klaviyo setupCustom setups inside Klaviyo for smarter email and automation.
- Advanced segmentsGrouping customers by how recently, how often and how much they buy.
- Growth roadmapAn ongoing plan for what to test and improve next.
- Design for new customersStore design aimed at winning and converting first-time shoppers.
Not sure where to start?
Tell us what you sell and what isn't working. We'll point you to the right place, even if it's not us.